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Lisa Halprin

Director

Lisa is a global brand strategist with an insatiable curiosity and a knack for getting to the heart of issues. Her passion for building brands and uncovering compelling consumer insights has been fueled by deep experience in consumer healthcare and on personal care brands.

Most recently, Lisa consulted with Fletcher Knight, McCann Humancare and the Hospital for Special Surgery. Prior to consulting, Lisa was the Chief Marketing Officer at the New York eHealth Collaborative where she led communication for the Statewide Health Information Network of New York.  She also led the global growth of Aleve and One A Day as Marketing Director at Bayer Healthcare, creating market expansion plans and developing a rich pipeline of new products. Lisa’s experience also includes global category roles at Bristol-Myers Squibb and a variety of brand management and commercial marketing positions at Alberto-Culver Company in the U.S., U.K., and Italy on brands such as TRESemme and VO5 Haircare.

Lisa holds an M.B.A. from Vanderbilt University and an A.B. from Vassar College.  Lisa lives with her husband and two boys in New York. When she is not multitasking as mom, she is an avid theater goer and huge jazz fan.

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